If you're a moving company owner looking for a steady stream of leads, you've probably come across USA Home Listings. They've been around for a while, and they market heavily to movers.

But here's the thing: the moving lead industry has changed. And USA Home Listings hasn't kept up.

I built Book The Move specifically to solve the problems I kept hearing from movers who were frustrated with overpriced, outdated lead services.

The Core Difference

USA Home Listings gives you a spreadsheet of people who listed their homes. You get names, addresses, and contact info. Then you're on your own to figure out who actually needs a mover.

Book The Move uses AI to identify furnished homes — people who actually have stuff to move — verifies their contact info, and can run email campaigns on your behalf.

Feature Comparison

Furnished home detection USA Home Listings: ❌ No — you get all listings Book The Move: ✅ AI scans photos for furniture

Vacancy filtering USA Home Listings: $500+ add-on Book The Move: ✅ Included free

Contact verification USA Home Listings: Basic Book The Move: ✅ Double-verified emails

Email campaigns USA Home Listings: ❌ DIY Book The Move: ✅ Done-for-you

Inventory estimation USA Home Listings: ❌ Book The Move: ✅ AI estimates cubic feet + weight

Territory exclusivity USA Home Listings: ❌ Multiple movers per area Book The Move: ✅ One mover per county

Pricing Comparison

USA Home Listings: $3,995 to $10,000+ per month. Vacancy AI is a $500+ add-on. Long-term contracts often required.

Book The Move:

• Furnished Leads: $97/month per county

• Furnished Leads+: $197/month per county

• Email Agent: $397/month per county

No hidden fees. No forced add-ons. No $500 upcharge for vacancy filtering.

That's up to 90% less for better data.

The Vacancy AI Problem

USA Home Listings recently added "Vacancy AI" as a feature. But it's a paid add-on — $500+ on top of what you're already paying.

At Book The Move, AI furniture detection is built into every plan. It's not an upsell. It's how the product works.

Territory Exclusivity

USA Home Listings: Multiple moving companies can buy the same leads. You're racing other movers who got the exact same list.

Book The Move (Email Agent): One mover per county. Your leads are yours.

Email Campaigns: DIY vs. Done-For-You

USA Home Listings gives you data. What you do with it is up to you.

With Book The Move's Email Agent, we handle:

• Domain setup and inbox warming

• Personalized, property-specific emails

• Automatic campaigns when homes list

• Reply forwarding directly to you

You just respond to interested homeowners and book the move.

Who Should Use USA Home Listings?

If you have a large team, a $5K+ monthly marketing budget, and want to run your own campaigns — they're fine.

Who Should Use Book The Move?

• Small to mid-size moving companies who want quality over quantity

• Owners who don't have time to run email campaigns

• Anyone tired of overpaying for leads

• Movers who want exclusive territory

The Bottom Line

USA Home Listings: $3,995 - $10,000+/month, no AI detection included, no email campaigns, no exclusivity

Book The Move: $97 - $397/county, AI furniture detection included, done-for-you emails, territory exclusivity

Ready to Switch?

Book a free strategy call. I'll show you exactly how many furnished homes are listing in your county and how the math works.

No pressure. No long-term contracts. Just real numbers.